Oh, moralizing culture! Since we have so little understanding of where we are, there will be endless pronouncements of where we are. Certainties about what we’ve learned from the pandemic, and prophetic images of our future. The more we don’t know, the more we must say. The more we shouldn’t say, the more we will. No good void goes unfilled. Enter a slogan.
Carpe Diem? It seems obviously capacious, which gives everyone room to pick bones. The dessicated twigs in front of the carved letters in the photo look like they hide a sarcophagus. Latin and Horace and Odes might overwhelm the swinging modern individualist, even if they agree with a misreading of “Seize the Day” as a consumer-ish urge to achieve personal triumph.
Ideologues of a different stripe might battle the hedonistic “go for it” message, again misreading the more philosophic horticulturalish reminder to pluck and gather flowers at their moment. To pluck each day in its fullness.
So little can be said. It’s no wonder we keep at it.